The Best Betting Apps in the UK
Players who enjoy the convenience and accessibility of gaming on the go will thoroughly enjoy placing sports bets through the best UK betting apps. With the online sports betting industry constantly evolving, more and more of the leading bookmakers are providing mobile-optimised platforms, allowing users to place sports bets and claim generous bonuses through their iOS or Android devices.
Our experts have carefully reviewed the best betting apps across the UK for our valued readers to use. Players can rest assured that all of the best betting apps are entirely safe and provide an exemplary gaming experience. Further detail is provided below.
Top 10 Betting Apps in the UK
Are Betting Apps Legal in the UK?
Yes, as long as the betting app has obtained the correct licence from the UKGC, then the brand can legally operate in the UK.
The UK Gambling Commission oversees that UK betting apps adhere to strict standards of fairness and transparency. By using a betting app that is licensed by the UKGC, you can bet on your favourite sports online with the knowledge that they comply with UK law. Keep an eye out for the UKGC logo to make sure that the betting app you are using is legitimate and secure.
Expert Reviews of the Best UK Betting Apps
1. Betano
Betano is the site that occupies the top spot in our list of the best betting apps UK. This is down to many fantastic features and the impression the bookmaker made on the market after just a few months of having launched this year in 2024.
A key feature of its rise to fame is its lovely modern red and black website, emulated onto the mobile app. It draws you into its huge range of sports betting markets where bettors can get involved with anything from football, ice hockey, horse racing or Esports. We were disappointed that we have not yet seen the addition of an around-the-clock customer service team; however, we are sure this will be added in the future.
What We Liked:
- Betano has a full license from the UKGC and MGA
- You can access Betano’s special features via the iOS and Android app
- Betano offers a generous welcome bonus alongside fair terms and conditions
- The website is easy to navigate and well presented
Potential Future Improvements:
- Betano’s customer service offering is not currently 24/7
2. Betfred
Betfred offers valuable offers and a fantastic sports betting platform available on mobile, desktop, and via its own dedicated app. The app is regularly updated and, despite the brand’s veteran status in the industry, has one of the most modernised mobile apps there is.
Thanks to its great range of betting options, you can bet in real-time with in-play markets, live stream your favourite sports, and place many bets. Withdrawals at Betfred have been reported to be slower than normal occasionally, but plenty is available to keep players busy while they wait.
What We Liked:
- Betfred provides a huge range of sports betting markets for its customers
- Betfred offers live-betting and cashout services
- £50 in free bets are available with Betfred’s generous welcome offer
- There is a rewards scheme available for existing customers
Potential Future Improvements:
- You cannot currently live stream with Betfred
3. William Hill
Home to an exemplary user interface, William Hill has been in and around the sports betting market for years. So, it is no wonder the brand has one of the best betting apps. Replicating the same great experience on desktop, the app is easy to use and provides a seamless experience from signing up to placing bets and making payments.
It offers live streaming services of your favourite sports alongside live in-play betting options. The live betting capabilities are limited however still offer an exciting option to get involved with should players wish!
What We Liked:
- The in-play betting function at William Hill is exceptional
- The promotions for existing customers are great
- William Hill’s live streaming for events such as horse racing, NBA, football, cricket and tennis is fantastic
- Odds boosts are available on several sports
Potential Future Improvements:
- The website could be modernised
4. BetVictor
A slick interface awaits players at the BetVictor app. Navigate your way around easily and explore all of the top odds available across various sports and events. Plenty of offers are available on the platform; enjoy cashing out early, generous odds boosts and even live in-play betting offers.
While the brand lacks a customer rewards programme, it is still a top place to play with ongoing promotions to enhance your time at the site if you are a repeat customer.
What We Liked:
- BetVictor is an industry leader for competitive odds on football and horse racing
- BetVictor has a low minimum deposit requirement
- There is a dedicated mobile app available for iOS and Android
- Best Odds Guaranteed and bet builder are amongst BetVictor’s special features
Potential Future Improvements:
- BetVictor currently offers limited payment methods
5. Fitzdares
The final betting app on the list is Fitzdares. A modern platform designed for the Internet generation, this betting app knows how to combine to attract newcomers and veterans of the industry. Home to top betting odds, live streaming and betting, and a highly rated customer support team, the experts were impressed with the platform.
Noticeably, there was a limited number of existing customer promotions on offer; however, there are plenty of regular enhanced odds and an exciting new customer offer up for grabs to tide you over.
What We Liked:
- Fitzdares is a great option for high rollers
- Plenty of bonuses available for football fans
- Bonuses and promotions are updated frequently
- £25 worth of free bets up for grabs
Potential Future Improvements:
- Fitzdares offering of payment methods is quite limited
How to Find the Best Betting Sites in the UK: The Ultimate Guide
Our team has put together the ultimate guide to help you find the best betting apps to suit your needs. Continue reading below to learn more about each and how apps are selected.
App Design and Usability
An app that is well-designed and has strong usability ensures a positive experience for customers when using the platform. This means, for example, an app that is well laid out and organised so that everything can be easily found.
It includes clearly labelled categories, simple menus, fast loading times, and interactive features. Even the colours used and keeping pages uncluttered will determine whether the site is right for a potential customer.
Safety and Licensing
A vital part of choosing the right betting apps is ensuring that the platform has suitable safety features and a license to operate issued by a reputable gambling authority. All of the betting sites we recommend will always have a license issued by the United Kingdom Gambling Commission (UKGC) and the latest industry-standard encryption software to ensure the safety of customer information.
Betting Markets
The best betting apps will offer an extensive range of betting markets for its customers. Whether you are after the Premier League or non-league markets, niche sports betting options, or virtual sports betting, the top apps will have a variety available to get involved with to suit everyone’s preferences.
Odds
It is vital to remain up with the best betting apps in the business. As a platform, you offer odds that are hard to beat elsewhere—competitive odds that will poach customers away from competitors and make them sign up with another site.
Many apps will offer enhanced odds and odds boost exclusive offers in the final few moments before an event, so keep your eyes peeled and be quick to ensure you do not miss out on increased potential winnings if your bet is successful.
Bonuses and Promotions
Bonus offers are great ways to attract new customers to a site, as well as keep existing customers coming back. A strong selection of offers and promotions must be available to be considered a top betting app in the UK.
This includes a new customer welcome offer that is of significant value, as well as regular promotions for those already registered. These can include enhanced odds, cash-out offers, free bets, deposit match bonuses, and more!
Payment Methods
It is important for betting apps to accept a variety of safe and secure payment methods for customers. These must include recognised methods to ensure there is one for everyone to use to perform transactions at the site.
We would expect to find Visa and Mastercard debit, e-wallets including PayPal, Skrill, and Neteller, prepaid cards, and bank transfers, among others.
In-play and Live Betting
A vital feature nowadays of the best betting apps is to offer customers the ability to get involved in placing live in-play bets. All of the sites included in this article offer just that and ensure that the odds are constantly updated as an event takes place.
Claim limited-time odds and offers following along live as a match or event takes place. Live betting options can be to place a bet on the likes of the next goalscorer,
Cash-out Options
Having features available to bettors, such as the ability to cash out on their bet, will often determine whether or not they opt to sign up with a betting site or app. Allowing customers to cash out midway through their bet if it is not going the way of the bet winning and still meaning they can get profit or their original wager amount back to place another is a great incentive for keen sports bettors.
How to Download a UK Betting App
Sports bettors will be pleased to know that downloading any of the best betting apps UK is quick and simple. Follow our step-by-step guide below to get started.
- Head to your device’s dedicated app stores.
- Search for the best sports betting apps that you want to play from the list above.
- Once you have found it, press ‘download’ and wait for this to finish.
- After downloading and installing this, click on the app to get started.
- Complete the sign-up process to create your account.
- Claim any new customers or welcome bonuses on offer.
- Enjoy placing your bets from wherever you are!
Mobile Betting Sites vs Betting Apps
The first obvious difference between mobile betting sites and betting apps is removing the lengthy and repetitive process of searching for the website and signing in to your account. The app itself will keep you logged into your account and save your progress, allowing you to return to the platform whenever you like, picking up where you left off.
Apps are also designed exclusively for mobile devices, so it removes any issues of incompatible features, such as adjusting to changes in screen orientation or size. This can also, in turn, affect your betting experience if you are unable to access certain features on your phone as opposed to the desktop site; the mobile app should mirror the desktop experience exactly, offering a seamless betting experience.
Sports Betting App Bonuses
A great selection of sports betting app bonuses are available for customers to claim from any of these best betting apps. We will look at these in more detail below.
Welcome Bonuses
Perhaps the most lucrative and valuable offer you can ever claim is a platform’s welcome bonus. These bonuses often contain more than one offer and an exclusive opportunity to play at a site risk and worry-free!
Welcome offers can include cashback, deposit match offers and free bets, so you can have the chance to place bets at a site without spending any more of your own money, even if your first bet loses!
Matched Deposit
Deposit match offers are a great bonus to claim when it’s available. This bonus means that the betting apps will match the deposit made by the player up to a certain amount if their first bet loses. This gives players the chance to have another go at the site without spending any more money! It’s a great initiative to get users to explore the app and everything it offers.
Best Odds Guaranteed
Many of the best betting apps will feature best odds guaranteed offers. These are where bettors are guaranteed to receive the best odds on the selection even if, after they have placed their bets, the odds improve.
The bookmaker will pay out the best odds guaranteed to ensure fairness and show that each customer is valued and noticed by the platform.
Enhanced Odds
Enhanced odds are limited-time increases in the value of selected odds on an upcoming game or event. Offered in an attempt to secure last-minute bets, claim enhanced odds offers for a chance to increase your winnings if the bet is successful!
Cashback
Cashback bonuses allow bettors to receive the funds they have lost over time up to a certain amount. Each bookmaker calculates the amount lost, and depending on the offer, customers can receive a percentage back in the form of free bets to use to place more bets on the platform.
Acculumator
Also known as ‘acca’ bets, accumulators are a popular type of betting for sports fans. It allows you to combine several bets into one big bet to increase the potential returns. Add in the results of different matches across different days, and the bet will run until the final game involved has taken place. All of your selections in the acca will need to win in order for you to win your acca overall.
Advantages and Disadvantages of UK betting apps
- Modern and immersive betting site
- Great football betting markets
- Generous bonuses
- New betting brand to the market
Responsible Gambling
It is always important to be responsible when participating in any form of online gambling. There are plenty of tools and resources that you can use to ensure that gambling always remains fun. Please don’t be afraid to ask for assistance if you are having problems related to your gambling.
Here are some resources that can help you:
GambleAware: https://www.gambleaware.org/
National Gambling Helpline: 0808 8020 133
GamCare: https://www.gamcare.org.uk/
Conclusion
Overall, when selecting the best betting apps in the UK, the experience to be had and increased convenience make it a no-brainer. With lots of offers for everyone, a huge variety of sports and markets, interfaces designed with users in mind, live streaming and betting capabilities, and so much more, there should be something for everyone.
So what are you waiting for? Download your best sports betting app now and remember always to gamble responsibly and to reach out if you feel it is ever becoming a problem.
Best Betting Apps Frequently Asked Questions
What is the best betting app in the UK?
Top of the list of the best betting apps UK is Betano.
What is the best betting app for football?
Betano is the best betting apps for football fans and bettors.
What is the best betting app for tennis?
Betfred is one of the best betting apps for all things tennis!
What is the best betting app for cash-out options?
William Hill is best for cash-out options.
Are betting apps safe?
Yes, sports betting apps are safe to download and play at.
Are betting apps better than betting sites?
Playing at betting sites and apps has several advantages and disadvantages, but overall, you will have the best experience downloading dedicated sports betting apps.
